Sentiment Analysis

3Mar

Nine Ways Spiketrap Delivers Unparalleled Audience Sentiment Analysis

By |March 3, 2022|Categories: Spiketrap 101|Tags: , |

In an increasingly digital world, where consumer conversations can spread rapidly across a multitude of channels and platforms, a truly comprehensive understanding of audience sentiment cannot be accomplished without AI-powered analysis and support. This is where tools like Spiketrap shine. Powered by our proprietary Clair AI, we specialize in delivering instant, accurate, and unparalleled analysis of online [...]

9Feb

Spiketrap 101: What is Sentiment Analysis?

By |February 9, 2022|Categories: Spiketrap 101|Tags: |

Understanding audience sentiment helps build a deeper and more complete picture of the “why” behind consumer attitudes and behaviors.  However, audience sentiment analysis that delivers measurable, actionable, and contextual insights is where you can take your customer intelligence to the next level.  Defining Sentiment Analysis With audience sentiment defined as consumer perspective of and [...]

7Jan

Sentiment Analysis FAQ

By |January 7, 2022|Categories: FAQ|Tags: |

What does audience sentiment refer to?  Broadly, audience sentiment is the consumer perspective of and/or feelings toward a brand, product, service, topic, campaign, or other entity. What is sentiment analysis? With audience sentiment defined as the consumer perspective of and/or feelings toward a brand, product, service, topic, campaign, or other entity, sentiment analysis is [...]

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