Top Brands Discussed on Twitch: May 25th, 2021

Published On: May 25, 2021By Categories: Leaderboards

This week, an uptick in positive conversations around Red Bull allowed it to squeak past Frito-Lay. Meanwhile, a slight dip in mention volume for Samsung was offset by a significant improvement in conversation sentiment, allowing the brand to surpass PayPal, Costco, and Starbucks in our ranking.

See below for the top 20 brands discussed on Twitch for the week of May 17th through May 23rd, 2021.

Methodology

To compile the above list, Spiketrap’s Clair AI processed conversation activity on Twitch, automatically identifying mentions and classifying the sentiment thereof for over 100 top brands.

We then ranked brands according to their score (right column in the above figure), which is a composite measure of brand mentions and sentiment (left column in the above figure).

Let’s Chat

To learn more about these rankings or explore how Spiketrap can help you understand your brand impact, reach out via the contact form below!

Recent Posts

Top Brands Discussed on Twitch: May 25th, 2021

Published On: May 25, 2021By Categories: Leaderboards

This week, an uptick in positive conversations around Red Bull allowed it to squeak past Frito-Lay. Meanwhile, a slight dip in mention volume for Samsung was offset by a significant improvement in conversation sentiment, allowing the brand to surpass PayPal, Costco, and Starbucks in our ranking.

See below for the top 20 brands discussed on Twitch for the week of May 17th through May 23rd, 2021.

Methodology

To compile the above list, Spiketrap’s Clair AI processed conversation activity on Twitch, automatically identifying mentions and classifying the sentiment thereof for over 100 top brands.

We then ranked brands according to their score (right column in the above figure), which is a composite measure of brand mentions and sentiment (left column in the above figure).

Let’s Chat

To learn more about these rankings or explore how Spiketrap can help you understand your brand impact, reach out via the contact form below!

Recent Posts

Top Brands Discussed on Twitch: May 25th, 2021

Published On: May 25, 2021By

This week, an uptick in positive conversations around Red Bull allowed it to squeak past Frito-Lay. Meanwhile, a slight dip in mention volume for Samsung was offset by a significant improvement in conversation sentiment, allowing the brand to surpass PayPal, Costco, and Starbucks in our ranking.

See below for the top 20 brands discussed on Twitch for the week of May 17th through May 23rd, 2021.

Methodology

To compile the above list, Spiketrap’s Clair AI processed conversation activity on Twitch, automatically identifying mentions and classifying the sentiment thereof for over 100 top brands.

We then ranked brands according to their score (right column in the above figure), which is a composite measure of brand mentions and sentiment (left column in the above figure).

Let’s Chat

To learn more about these rankings or explore how Spiketrap can help you understand your brand impact, reach out via the contact form below!