This week, the Internet got their fill of live gaming events. From Nintendo Direct to BlizzConline, we’re taking a look at audience reactions to some of the year’s most exciting announcements in gaming, as well as Disney’s new Cruella movie.
Nintendo Direct Announcements Amp up Excitement
Nintendo fans were eagerly anticipating this year’s Nintendo Direct event, especially since it had been over a year since the previous one. The excitement was reflected in conversation volume, which boomed across Twitter, YouTube, and forums to over 354k engagement.
Even before the show started, Spiketrap data showed there was plenty of hype present in the conversations. Audience reactions were very positive with a high sentiment score of 92 and an impact sentiment score of 79. Fans started speculating about the upcoming announcements, with lots of guesses surrounding which character would be joining the Super Smash Bros. Ultimate family next.
The news that generated the most reactions from viewers by far was the upcoming Mario Golf: Super Rush game. Spiketrap data showed the topic accounted for 16% of overall conversation during the event and had a sky-high reaction sentiment score of 97. Fans expressed how much they were looking forward to the title, and many commented it was their favorite Nintendo announcement of all. Others speculated over how gameplay would work and happily reminisced playing previous titles in the franchise.
The announcement around Splatoon 3 also created some notable buzz as sentiment reached 86. Some fans expressed their excitement as they discussed how much they enjoyed the previous title in the franchise, Splatoon 2, while others seemed confused on the decision to make a new game that appears so similar to the last one in the franchise, as opposed to just creating a DLC. Either way, it will be interesting to see how reaction fluctuates as more details come out for the game closer to its 2022 release.
Check out even more conversation insights and audience reactions from Nintendo Direct in our blog.
WoW & Diablo IV Get BlizzConline Buzz
We can’t go over gaming buzz without discussing Blizzard’s infamous annual convention event that took place over the weekend. This year’s virtual BlizzCon — dubbed BlizzConline — included a pre-show musical performance by Kristian Nairn, a 90 minute opening ceremony packed with announcements, and deep dives for popular titles including World of Warcraft, Diablo, Overwatch, and more.
Sentiment around World of Warcraft was highest on Thursday before the event at 51, then returned to its previous levels before the show and dipped to 44. Engagement for the MMORPG reached over 165k across Twitter, Reddit, and YouTube as players began buzzing over the announcements.
Paid character boosts was a topic of conversation that generated a rather negative score of 11, in which viewers debated the justification of the boosts to level instantly. Some players expressed that it’s a way to “circumvent the game with money,” while others noted that leveling characters can be a “chore,” and the use of boosts is “no big deal” as it doesn’t affect their own gameplay.
Meanwhile, reactions for the upcoming wandering ancient mount reached epic levels of positivity. Players praised the mount’s interesting design with its changing seasonal colors, adding that they were glad it won the contest and they couldn’t wait to see it in action. Others were a little disappointed that their top mount choice didn’t get picked to be in the game, but stated they were still going to have fun with it either way.
Chatter around Diablo IV was also noteworthy, as engagement surged over the weekend and overall sentiment reached 71.
Fans were especially excited about the reveal of the rogue class during the event, which was reflected in its conversation sentiment score of 79. Looking into these conversations reveals that many players are looking forward to playing the class, especially considering its flexibility to match different play styles. Others took a different direction and discussed which classes they’d still like to see coming, with paladins and necromancers being mentioned the most, as well as a pet class.
The trailer for the rogue class during the show also sparked some lively discussion around ear collection. While some were baffled (and understandably a bit grossed out) by the gruesome segment in the trailer, others commented that it was a call back to the first Diablo game where collecting ears was part of PvP gameplay. Whether ear collection will be part of the upcoming Diablo IV the same way is yet to be seen, but conversation sentiment certainly shows that it successfully sparked the imagination of the fans eagerly anticipating the title.
Emma Stone Gets Cruella-fied
On February 17th, Disney dropped the trailer for their upcoming movie, Cruella, which features the infamous black and white haired villain from the 101 Dalmatians films and stars Emma Stone in the main role. Reaction sentiment reached a middle of the range 54 as audiences began to chatter, with most of the conversation taking place on Twitter and YouTube.
A big portion of the discussion centered around Emma Stone as the actress to portray the wicked character. While some were excited because they are fans of Stone’s previous work, others felt uncertain about her ability to bring Cruella to her most evil potential on screen.
Meanwhile, some compared the interpretation of Cruella in the trailer to the film Harley Quinn: Birds of Prey, and called it a “Jokerification” of a Disney villain. Others were excited that Disney was taking a different approach to the movie than their usual angle, and stated they were excited to see how it turns out. Cruella is set to air on May 28th, and it will be interesting to see where the conversations among fans go from here.